10 Ways to Take Action on World Refugee Day
As World Refugee Day comes to a close tonight, I hope you took a moment today to do something in recogniztion of the millions of displaced people around the world. While we can’t all be Angelina Jolie...
View ArticleSmall Business & Nonprofit Guide to SMW12
Small businesses are important, and knowing how to use social and digital tools is crucial to success. That’s why we were so excited to have Constant Contact powering small businesses this SMW12....
View ArticleReach Out! Landing Your “First Date” in Fundraising
This is the fourth in an 8-part series, where Brady will teach you how to increase your fundraising and better prepare your nonprofit organization for events in 2012. Catch up on parts one, two and...
View ArticleNGOs, Causes and the Original Interest Graphs – Takeaways from a Social Media...
I like a panel with structure. John Gordon, Fenton’s SVP of Digital, did a great job of laying out the themes at the beginning of the panel NGOs, Causes, and the Original Interest Graphs on Tuesday...
View ArticleEngaging Sponsors for Long-Term Partnerships
This is the 5th in an 8-part series, where Brady will teach you how to increase your fundraising and better prepare your nonprofit organization for events in 2012. Catch up on parts one, two, three,...
View ArticleRenew Corporate Partners and Get the Ones That Got Away
This is the 6th in an 8-part series, where Brady will teach you how to increase your fundraising and better prepare your nonprofit organization for events in 2012. Catch up on parts one, two, three,...
View ArticleFundraising Tips: How to Measure Success and Accountability
This is the 7th in an 8-part series, where Brady will teach you how to increase your fundraising and better prepare your nonprofit organization for events in 2012. Catch up on parts one, two, three,...
View ArticlePlanning Perfect Fundraisers for Sponsors and Partners
This is the final in an 8-part series, where Brady will teach you how to increase your fundraising and better prepare your nonprofit organization for events in 2012. Catch up on parts one, two, three,...
View ArticleUsing the Power of the Crowd to Inspire the Next Generation of Tech-Leaders
While crowdfunding is not readily available for businesses yet, it is an increasingly popular mechanism for fundraising for social impact. With organizations like charity: water and The Adventure...
View Article3 Questions About #GivingTuesday
Everyone agrees, #GivingTuesday was a big day for social good. Now, I have questions. What are the goals of #GivingTuesday – new donors, general awareness or more overall donations in the giving...
View ArticleYou Won’t Believe What Happened When BuzzFeed’s Jonah Peretti and Upworthy’s...
Okay, that didn’t happen. But as two heavy-hitting content sites best known for their link bait headlines and pervasiveness, they did both talk about their viral science philosophies at Social Media...
View ArticleFacebook Is Improving the Way Non-Profits Can Raise Money On Their Pages
Facebook launched their nonprofits page to help nonprofit organizations and NGOs scale their efforts, reach, and ultimately raise more money for their causes. An updated version of Facebook for...
View ArticleIgniting Digital Influencers to Start a Movement for Good
“We’re about to embark on an amazing journey with the Muscular Dystrophy Association,” says Shira Lazar. As the Founder and CEO of What’s Trending, Lazar adds that the amazing aspect of having a...
View ArticleThe Shorty Guide to Social Good: A Shorty Awards Interview
Brands and organizations have dramatically increased their engagement in social good efforts over the past few years. Whether through internal Corporate Social Responsibility (CSR) initiatives,...
View ArticleHow Social Media Celebrity Campaigns Can Drive Nonprofit Success
Dreaming of Angelina Jolie or Bono endorsing your latest cause? Big celebrities bring big attention to causes – or so conventional thinking goes. Stars like Emma Watson, Heidi Klum, Kristen Bell and...
View ArticlePost-U.S. Election, Organizations are Re-Defining Their Social Media Strategy
Leaders from nonprofits, political agencies, and support groups are faced with more challenges in today’s heated political reality. Millions of individuals and organizations are trying to analyze how...
View ArticleThe “Feel Good” Strategy: Non-Profit Success Stories from Social Media
The term ‘feel good’ is not necessarily associated with success. And nor should it be. Success in any arena can certainly be achieved without any philanthropic or charitable aspects. However, I have...
View ArticleHow PBS Creates Digital-First Video Content from the Ground Up
Today, PBS is exploring new ways that technology and language are evolving, and what this evolution will mean for their future as a public media brand. As a membership organization comprised of...
View Article4 Common Traits of Viral Content
Going viral. In the past, the word “viral” would have evoked widespread panic—images of quarantined hospital wings and the fear of imminent death. Today, anyone who knows anything about the digital...
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