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10 Ways to Take Action on World Refugee Day

As World Refugee Day comes to a close tonight, I hope you took a moment today to do something in recogniztion of the millions of displaced people around the world.  While we can’t all be Angelina Jolie...

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Small Business & Nonprofit Guide to SMW12

Small businesses are important, and knowing how to use social and digital tools is crucial to success. That’s why we were so excited to have Constant Contact powering small businesses this SMW12....

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Reach Out! Landing Your “First Date” in Fundraising

This is the fourth in an 8-part series, where Brady will teach you how to increase your fundraising and better prepare your nonprofit organization for events in 2012. Catch up on parts one, two and...

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NGOs, Causes and the Original Interest Graphs – Takeaways from a Social Media...

I like a panel with structure. John Gordon, Fenton’s SVP of Digital, did a great job of laying out the themes at the beginning of the panel NGOs, Causes, and the Original Interest Graphs on Tuesday...

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Engaging Sponsors for Long-Term Partnerships

This is the 5th in an 8-part series, where Brady will teach you how to increase your fundraising and better prepare your nonprofit organization for events in 2012. Catch up on parts one, two, three,...

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Renew Corporate Partners and Get the Ones That Got Away

This is the 6th in an 8-part series, where Brady will teach you how to increase your fundraising and better prepare your nonprofit organization for events in 2012. Catch up on parts one, two, three,...

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Fundraising Tips: How to Measure Success and Accountability

This is the 7th in an 8-part series, where Brady will teach you how to increase your fundraising and better prepare your nonprofit organization for events in 2012. Catch up on parts one, two, three,...

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Planning Perfect Fundraisers for Sponsors and Partners

This is the final in an 8-part series, where Brady will teach you how to increase your fundraising and better prepare your nonprofit organization for events in 2012. Catch up on parts one, two, three,...

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Using the Power of the Crowd to Inspire the Next Generation of Tech-Leaders

While crowdfunding is not readily available for businesses yet, it is an increasingly popular mechanism for fundraising for social impact. With organizations like charity: water and The Adventure...

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3 Questions About #GivingTuesday

Everyone agrees, #GivingTuesday was a big day for social good. Now, I have questions. What are the goals of #GivingTuesday – new donors, general awareness or more overall donations in the giving...

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You Won’t Believe What Happened When BuzzFeed’s Jonah Peretti and Upworthy’s...

Okay, that didn’t happen. But as two heavy-hitting content sites best known for their link bait headlines and pervasiveness, they did both talk about their viral science philosophies at Social Media...

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Facebook Is Improving the Way Non-Profits Can Raise Money On Their Pages

Facebook launched their nonprofits page to help nonprofit organizations and NGOs scale their efforts, reach, and ultimately raise more money for their causes. An updated version of Facebook for...

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Igniting Digital Influencers to Start a Movement for Good

“We’re about to embark on an amazing journey with the Muscular Dystrophy Association,” says Shira Lazar. As the Founder and CEO of What’s Trending, Lazar adds that the amazing aspect of having a...

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The Shorty Guide to Social Good: A Shorty Awards Interview

Brands and organizations have dramatically increased their engagement in social good efforts over the past few years. Whether through internal Corporate Social Responsibility (CSR) initiatives,...

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How Social Media Celebrity Campaigns Can Drive Nonprofit Success

Dreaming of Angelina Jolie or Bono endorsing your latest cause? Big celebrities bring big attention to causes – or so conventional thinking goes. Stars like Emma Watson, Heidi Klum, Kristen Bell and...

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Post-U.S. Election, Organizations are Re-Defining Their Social Media Strategy

Leaders from nonprofits, political agencies, and support groups are faced with more challenges in today’s heated political reality. Millions of individuals and organizations are trying to analyze how...

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The “Feel Good” Strategy: Non-Profit Success Stories from Social Media

The term ‘feel good’ is not necessarily associated with success. And nor should it be. Success in any arena can certainly be achieved without any philanthropic or charitable aspects. However, I have...

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How PBS Creates Digital-First Video Content from the Ground Up

Today, PBS is exploring new ways that technology and language are evolving, and what this evolution will mean for their future as a public media brand. As a membership organization comprised of...

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4 Common Traits of Viral Content

Going viral. In the past, the word “viral” would have evoked widespread panic—images of quarantined hospital wings and the fear of imminent death. Today, anyone who knows anything about the digital...

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